Sign up for our newsletter. Forget TVs and Speakers, This Year's Most Sought-After Cyber Monday Deals Are on KN95 Masks, Attention-Starved Trump May Start 2024 Campaign During Biden’s Inauguration, Report Says, Frank Zappa Documentary Soundtrack Gathers Career Highlights, Unreleased Tracks, Watch Four Sheryl Crows Cover Tom Petty’s ‘You Don’t Know How It Feels’ on ‘Fallon’, How to Watch Mike Tyson vs. Roy Jones Jr. Online, ‘Zappa’ Review: A Modernist Mozart Who Happened to Be a Rock Star, Heart Biopic Written and Directed by Carrie Brownstein in the Works, Surprise! 4 on Billboard magazine's Hot 100 chart last week.\r\rAll three new Wrigley jingles are scheduled to be unveiled at a news conference today in New York, with each of them to be performed by the artist involved.\r\rThe campaign illustrates a deepening of the ties between pop music and advertising. Wrigley has decided to sever their ties with Brown at a curious time: Brown apologized in a video to Rihanna and his fans after pleading guilty to assault, plus “Forever” has exploded back onto the singles chart thanks to a viral JK Wedding Dance video. In the wake of [artist id="1961441"]Chris Brown's [/artist] arrest on Sunday for making criminal threats, the Wm. The commercial features Chris… Since then, the Wrigley Company has run various commercials with some of the new twins, as well as Natalie and Nicole from the 2005 campaign. References Print Lyrics Popular Right Now. Want more Rolling Stone? Brown was commissioned to write and sing the pop song and a new version of the Doublemint jingle, introduced in 1960.\r\rFirst, Brown updated the jingle and recorded it with hip-hop producer Polow Da Don. Wrigley Jr. Co. planned to reveal today, is that the song is a commercial.\rAdvertisement\r\r\"Forever\" is an extended version of a new Doublemint jingle written by Brown and scheduled to begin airing next month in 30-second spots for Wrigley's green-packaged chewing gum.\r\rBrown is one of a trio of pop stars enlisted by ad agency Translation Advertising, a unit of Interpublic Group of Cos., to update the images of three of Wrigley's best-known brands.\r\rThe campaign includes spots featuring R\u0026B singer Ne-Yo doing his own take on Big Red's \"kiss a little longer\" jingle.\r\rAnd Dancing With the Stars regular-turned-country-singer Julianne Hough recorded a twangy version of Juicy Fruit's \"The taste is gonna move ya.\"\r\rBut Brown's \"Forever\" is the most ambitious part of the campaign. Your Favorite Chris Brown Song is a Gum Ad, Chris Brown Issues Video Apology for Rihanna Assault, Chris Brown Avoids Jail Time With Rihanna Assault Plea Deal. That said, check out Chris Brown’s new commercial for Wrigleys Doublemint (above). As some of you may have noticed, it’s a bit of a slow news day today lol. GoldenHarry Styles; positionsAriana Grande; Deen AssalamSabyan Gambus; Beautiful In WhiteWestlife; In My FeelingsDrake; High Rated GabruGuru Randhawa; MercyBrett Young; Artist Exclusive : Chris Brown's Heart Break On A Full Moon Tour . Chris Brown. We want to hear from you! Chris Brown in a new TV commercial for Wrigley's Doublemint gum featuring the new jingle based on Forever. Brown pleaded guilty in exchange for no jail time on June 22nd. Production Company: Laundry! . Brown featured in commercials for Doublemint gum until his arrest stemming from the February 8th incident, with Wrigley saying they were simply suspending the ads pending the verdict of … That said, check out Chris Brown’s new commercial for Wrigleys Doublemint (above). As Rock Daily reported earlier this week, though his official sentencing was delayed until later this month, Brown will likely be sentenced to five years probation and 180 days of community service. Wrigley Suspends Chris Brown Ad Campaign February 9, 2009 / 4:37 PM / CBS/AP Wrigley says it's suspending ad campaigns featuring Chris Brown as its spokesman for Doublemint gum. The commercial features Chris’ current hit ‘Forever’ (which I still maintain is … Brown featured in commercials for Doublemint gum until his arrest stemming from the February 8th incident, with Wrigley saying they were simply suspending the ads pending the verdict of the criminal trial. Brown and Wrigley entered into a high-profile partnership last summer, which saw the singer rework his hit song "Forever" into a jingle for Doublemint gum. Related Stories: • Surprise! http://www.laundrymat.tv Agency: Translation Marketing http://www.translationmarketing.com/ director: Laundry! Your Favorite Chris Brown Song is a Gum Ad • Chris Brown Issues Video Apology for Rihanna Assault • Chris Brown Avoids Jail Time With Rihanna Assault Plea Deal. "Forever" is an extended version of a new Doublemint jingle written by Mr. Brown and scheduled to begin airing next month in 30-second spots for Wrigley's green-packaged chewing gum. It … Brown was commissioned to pen the gum’s new jingle, which the R&B star says he wrote in about 30 minutes. R&B singer Chris Brown performed a modified version of "Forever" in a 2008 commercial for Doublemint, which introduced a thinner Plen-T-Pack package. X. A Doublemint commercial features Brown singing about the gum to the tune of his hit song "Forever." Brown first created the short version for the commercial, then extended and amended it into a full song during a recording session in February 2007, which was paid for by the gum company. © Copyright 2020 Rolling Stone, LLC, a subsidiary of Penske Business Media, LLC. Chris Brown - Doublemint Gum Commercial Song Lyrics Chris Brown. Shamed R&B star Chris Brown has lost his endorsement deal with chewing gum brand Wrigley. He then recorded the jingle and the … Send us a tip using our anonymous form. As Rock Daily wrote in June 2008, Brown’s hit “Forever” doubled both as a hit single and the new theme jingle for Doublemint gum, with Brown admitting the song spawned out of a 30-minute writing session while crafting the gum’s jingle.